Hi! I’m lauren.

I’m an artistic fashionista with a penchant for painting pictures with words (and watercolors).

When wielding words as my art form, I’m a brand storyteller.

My love for writing began in high school journalism class, where I cultivated my craft for developing scroll-stopping headlines. Initially, I wrote from an editorial POV, covering events, fashion and dining. With an increased passion for short-form writing, art direction and impactful marketing, I began a Peggy-Olson-style pivot into advertising copywriting.

Since 2019, I’ve gained a gamut of experience creating content as an in-house and agency copywriter. Through those endeavors, I’ve developed a versatile range for brand messaging: from retail to real estate, fine dining to foster care, museums to ministries—and beyond.

I have proven experience crafting resonant tone and voice for brands; writing engaging, persuasive copy across channels. As a true Gemini and ambivert, I’m a collaborative powerhouse, connecting across disciplines with colleagues and clients alike to develop captivating campaign concepts. I know that the formula for successful marketing requires data, so I am a research maven who covets audience metrics when building brand strategies.

I am eager to develop bold, meaningful brand experiences that push creativity, help people, position businesses for success—and make people laugh (whenever feasibly appropriate).

In addition to wordsmith-ing, I’m also an experienced graphic artist, photographer, painter and illustrator—these skills coalesce to make me a stronger writer. Since I was a young girl playing with Barbies, my creativity has been sparked by glamour, whimsy and wit.

If you need strategy-driven copy that POPS, let’s connect. Drop me a line.

For a peek at my past, please pop over to my Linkedin profile.