Biglife
humanitarian ministry | fundraising | event campaigns
Since 2000, Biglife has led a global missions movement that empowers believers to reach and disciple their own people for Jesus, while providing disaster relief and humanitarian aid. As copywriter with JDA Worldwide, I concepted campaigns and wrote copy across channels—including emails, landing pages, and web. Most notably, I assumed lead messaging responsibility for a 12-email Year-End fundraising series for Biglife, driving urgency-based, long-form persuasion in support of a $10M goal that was ultimately surpassed.
Below are select assets including:
Biglife’s 2024 Year-End Campaign email series: Biglife sought to raise $10 million—their biggest fundraising goal yet—which they surpassed!
Biglife Summit landing page content.
ECD: Kristine Deininger // AD: Aaron Armstrong // Designer: Derek Bender
landing page content
I wrote all landing page content for their annual Biglife Summit retreats hosted in Newport Beach, CA and Orlando, FL. These events encouraged the organization’s biggest donors to attend.